INTRODUCING – 

Introducing a new approach to product delivery

from Each&Other and PhasedAI:

LaunchPath:AI

AI product delivery powered by cutting-edge

specialists in Customer Experience and AI Integration.

You're in a race to win competitive advantage with AI technology.

But you only win if you're shipping things

that actually matter for your business,

for your customers…

and if your products actually work.

LaunchPath:AI is a modular, design-first, AI innovation programme developed to bring your product vision to market.

An iterative, user-validated approach to delivery

that Integrates technical and design at every stage

and works alongside in-house product and dev teams.

Supporting the full AI product development lifecycle – 

Strategy & Opportunity

Rapidly develop AI product strategy and technical approach

Feasibility & value

Develop a testable proof of concept to establish feasibilty and check against customer value.

Data & tech stack

Deep analysis of data etc etc

Evaluate & scale

Rigorous monitoring of model performance to reduce risk and support scaling

Does any of this sound familiar?

You struggle to turn AI experiments into real business value.

Proof of concepts work, but there's a big technical leap to deployment

High-risk deployments aren't supported with checks and evaluations

AI features are shipping because the roadmap says so –  not because customers value them.

"Too often companies are releasing the wrong thing, at high risk, or getting stuck in development.

LaunchPath AI is about solving the right problems with lasting impact.

We believe in moving deliberately toward the right solution – not releasing at risk. "

— Richard Skinner, CEO, PhasedAI

LaunchPath:AI is the delivery programme for teams with big ambitions.

We partner with Enterprise and Scaling Product teams to explore, design, and deliver AI technology that drives real business value.

Practical, responsible innovation;

Aligned to your goals, your customers, and your business;

From strategy to shipping at scale.

LauchPath:AI helps companies with:

1. Innovation and exploration

Working with in-house teams to find where AI features and tools can build customer and business value.

  • Uncover opportunities
  • Assess technical feasibility
  • Create a Proof of Concept
  • Ascertain market fit
  • Support business case and technical roadmapping

2. New product or feature to market

Supporting companies to release innovative new products and features, efficiently, at scale, and with customer experience at the core.

  • Technical discovery and roadmapping
  • Design and create proof of concept
  • Validate with market
  • Implement and release
  • Launch and optimise

3. Operations and CX efficiency

Working with in-house operations and CX teams to deliver operational efficiency and better customer service experiences.

  • Identify key CX issues and opportunities
  • Data analysis
  • Implement POC to prove value
  • Test for hallucinations
  • Release and optimise

4. Technical architecture and support

Empowering in-house teams to build world-class AI products efficiently and responsibly with the right tech stack.

  • Data analysis
  • Technical architecture
  • Monitoring and optimisation

LaunchPath:AI is powered in partnership by Each&Other and Phased.AI.

Phased AI is pioneering the future of AI Operations (AI Ops).

It supports companies internationally and cross-sectorally to bring products and features to market. And it's developed it's own suite of propriety technology that means better implementations and better results using cutting edge AI technologies.

LaunchPath:AI is a flexible, battle-tested programme built with your needs in mind:

Modular delivery

Deployed in 4, 8, or 12 week sprints

Integrated approach

With strategy, tech, and design working in concert

Rapid prototyping

Design and test AI-driven experiences with real users

Focused on results

Technical experimentation aligned with real-world workflows

De-risked by design

Built-in governance, responsible AI frameworks, and evaluation technologies

End to end

Full implementation support to move from prototype to production

Book an exploratory call with an expert.

In a 30 minute discovery call, we will:

— Understand your current plans and blockers

— Outline risks and opportunities

— Define urgent and important next steps

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