OUR APPROACH
Built on industry- standards,
refined through experience.
Balancing customer needs, business goals & UX best practice is not impossible; you just need the right approach.
We follow a UX process… because it works
Our in-house approach prioritises the user, focuses on outcomes & delivers results.
It's flexible, it's battle-tested, and it has a proven track record accross industries and markets.
It allows us to …
Ship quality products
Make informed decision about product/ market fit. Release products that beat competitors.
Create happier users
Products and services built with users needs first, result in higher satisfaction and loyalty.
Reduce risk
Less dev re-work, higher confidence in success. Reduce risk of over run and project misfires.
Deliver results
Increasing revenue, stickiness, and delivering costs savings. A UX process gives you competitive advantage in the market.
Let's talk about how our team of 25+ UX pros can help transform your product –
Our way of working —
A design project typically follows a standard UX process –
01. Discovery & product strategy
We understand the business goals, deep dive into customer needs, and define the product's user journeys and navigation
02. UX design & wireframes
We define the key interactions, create medium fidelity wireframes, and a produce a clickable prototype ready for testing with users
03. User testing
We bring the design to market testing with real users, first to validate the approach and second, to gather feedback to improve the design
04. Iterations and final screens
We revise the UX & UI, incorporating feedback from testing, layering in final graphics, and delivering build-ready screens and a comprehensive prototype
05. Dev handover & support
We annotate complex interactions, run dev handover workshops, and offer ongoing design support throughout build
What you get working with us —
Principal oversight
Every project has support from this Head of UX level resource. Our principal designers have 10+ years delivering projects across sectors
Governance & Steering
We use a number of methods and tools to govern, plan, track, monitor progress and report on projects. All led by dedicated Project Managers
Partner Network
We have a wide network of trusted partners in development, SEO, creative, and consultancy that we can draw on to support projects as needed
Talent & Skills
Our multidisciplinary team is made up of researchers, UX specialists, and UI designers with a cross set of high-value skills, and a global footprint
Multi-Language Capabilities
We are currently running projects in several languages across the world, including English, French, German, Spanish, Portuguese, and Chinese
Managed Process
Our projects are owned by Project Managers who follow a defined process that runs through a number of phases, from initiation to handover with set milestones
Handover & Support
To ensure integrity, every project will go through a defined handover stage to internal teams or development. Ongoing support to dev is available
Validated Delivery
UX design works because it is checked with the people who use the software. Every design we ship to dev is rigorously tested with real end-users
Multi-award winning agency —
Our approach
delivers results…
& gets recognition.
In the last 3 years, we've won two Webby awards and have been recognised as both the EU (2020) and Global (2021) Specialist UX Agency of the Year.